Before we dive further into ways that Chinese relate to their more immediate environment – my tagline is “how to truly live in this world” for a reason – a pointer to one continuation of my discussion of luxury consumers in China, over at “The Ecology of Happiness:”
China, “Green” Tradition and Luxury
China’s impact is much-discussed, China’s problems maybe even more so, dire predictions abound. The common trope, even something of the official line, regarding the environment in China is that you first have to become rich, then you start to worry about nature – and have the money to do something about pollution.
Whether rich or poor, if sustainability is to be achieved, it needs to be a strong shift to ways of living and making a living that fit in with environmental and resource contexts as well as cultural backgrounds.